New loyalty program GoTo Pass is born!
ICONIA Cooking Contest 2025

Announcement of Results

Gourmet Burger Category
Victory

Kansai/Chugoku/Shikoku Area Representative

HOTEL MYSTAYS Okayama

Fumiaki Miyagawa

Peach Bacon Burger

Peach Bacon Burger

runner-up

Kyushu/Okinawa Area Representative

Phoenix Seagaia Resort

Hiroshi Higashimoto

Hamburger Gapao

Hamburger Gapao

Judges
Overall Review

This one-of-a-kind burger is made with local ingredients, and the sweet and sour flavor of the peach is a perfect match with the bun.

Noodle dish category
Victory

Kansai/Chugoku/Shikoku Area Representative

ART HOTEL Osaka Bay Tower

Yusuke Miyagawa

Porcini-flavored Osaka Kawachi duck and leek soup pasta

Porcini-flavored Osaka Kawachi duck and leek soup pasta

The aroma of porcini
Osaka Kawachi Duck and Leek Soup Pasta

runner-up

Kyushu/Okinawa Area Representative

ART HOTEL Oita

Tetsuya Nagano

Oita-flavored Ryukyu Mazesoba with Sesame Sauce ~Three Flavors in One Bowl~

Oita-style fragrant sesame sauce Ryukyu Mazesoba
~One bowl, three flavors~

Judges
Overall Review

It was a cross-genre dish, with Japanese, Western and Chinese cuisine, and although it was difficult to adjust the temperature when serving, this was the most well-balanced.

Desserts that go well with Japanese Kaiseki Cuisine
Victory

Tokai/Chubu Area Representative

KAMENOI HOTEL YAIZU

Takayuki Nagano

Tofu Creme d'Anjou Japanese Botanical

Tofu Creme d'Anjou Japanese Botanical

Tofu Creme d'Anjou
Japanese botanicals

runner-up

Representative of the Tokyo Metropolitan and Joshinetsu Areas

ART HOTEL Nippori Lungwood

Takuya Kanazawa

Saitama Prefecture taro and yogurt ice cream daifuku, served with burdock salt caramel and Earl Grey honey

Saitama Prefecture Taro and Yogurt Ice Cream Daifuku
Served with burdock salt caramel and Earl Grey honey

Saitama Prefecture taro and yogurt
Ice Daifuku
Served with burdock salt caramel and Earl Grey honey

Judges
Overall Review

The score difference between the runner-up and the winner was so close that both teams were excellent.
The deciding factor was how well it paired with Japanese food and how well it balanced as a dessert for a course meal.

The day of the finals

On the day of the finals, the venue, Hotel New Akao was filled with excitement as hotel staff and their families rushed to the venue from the finalists' hotels to give enthusiastic support. Supporting the contestants as they put the finishing touches on the menus they had devised in hopes of winning were the head chefs and chefs, including Executive Chef Kimura Fuminori, who has been awarded the Yellow Ribbon Medal for his work at the group's hotels as a "Contemporary Master Craftsman."

The judges (20 per category, a total of 60 people) were selected by lottery from among members of Iconia Hospitality 's loyalty program, "GoTo Pass." The members spent about an hour and a half tasting and judging the menus, which the contestants had put their heart and soul into, and commented, "It was an interesting project, and I'd like to participate again," and "If it's commercialized, I'd like to go and eat it with my family and friends."

At Iconia Hospitality, we believe that "food creates great travel memories" and will continue to provide our guests with the finest hospitality and cuisine.

Iconia Hospitality offers a wide range of hotels, from specialized lodging hotels to full-service city hotels, resort hotels, and community-based hotels.
We operate a variety of business types, including community hotels and Hot springs inns, throughout Japan, from Hokkaido to Okinawa.

Iconia Hospitality Official Website

Based on the concept of "Let's take your life beyond your imagination," we also offer "GoTo Pass," a loyalty program (no joining or annual fees) that allows you to accumulate and use points based on the amount you spend at over 180 facilities nationwide.